Download PDF How to Start and Operate a Profitable Tour Business: Make Money While Traveling and Guiding Tours, by Gordon R Bartlett
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How to Start and Operate a Profitable Tour Business: Make Money While Traveling and Guiding Tours, by Gordon R Bartlett
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(Jun 24, 2014) A common-sense, step-by-step guide written by a man who, in 1993, started a tour business in a remote Arizona city and operated it profitably for 19 years. During those 19 years, the author and his wife escorted 171 tours and cruises, with emphasis on the Western U.S. but including destinations in all parts of the world. Total passenger count on those tours was 7,315, (an average of 43 paying travelers on each tour) with all departures from Lake Havasu City, Arizona. The business developed a strong following with a high percentage of repeat, senior adult customers. The business was home-based with only the author and his wife as employees. The author sold the business in 2012 and the new owners have conducted over twenty tours and cruises while the business continues to make a healthy profit. This book is NOT a theoretical text book. It is a guide based on the actual experience of the author, who started the business without any prior experience in the tour business. The Bartlett's were able to sustain the business over 19 years by providing excellent tours and cruises with an emphasis on great customer service. In addition to over 180 pages of sound advice and guidance, there are more than 50 pages of illustrations showing actual tour itineraries, pricing spreadsheets, sales brochures, flyers, letters, website pages, terms and conditions and customer letters that can be used as templates in starting your own tour business. This book will potentially save you hundreds, if not thousands of dollars, in starting your new business.
- Sales Rank: #1325362 in Books
- Published on: 2014-06-25
- Original language: English
- Number of items: 1
- Dimensions: 11.00" h x .58" w x 8.50" l, 1.33 pounds
- Binding: Paperback
- 256 pages
About the Author
Gordon R Bartlett was born in Pomona, California in July 1938. He has a BS in Business Administration from California State Polytechnic University, Pomona. He has been married to Patty for 53 years and they have a daughter and son and six grandchildren. He joined IBM in 1963 as a marketing representative and spent his 28-year career in computer sales and sales management, retiring in Tucson, Arizona in 1991. The author and his wife relocated to Lake Havasu City, Arizona in early 1993 and began their tour business in May, 1993 with just 9 passengers in a rented van. On their sixth tour in December of that year, they escorted 46 passengers in a chartered bus, and never looked back! Mr Bartlett has been active in the community and has been a Rotarian for over 38 years. The author and his wife continue to live in Lake Havasu City, Arizona
Most helpful customer reviews
3 of 3 people found the following review helpful.
more like a personal journal of how he and his wife ...
By E.S.Smith-Roberts
This has lots of information but, more like a personal journal of how he and his wife started this business in his area. It is beneficial as a beginner book to get you familiar with what you will need to do if you wanted to do this on the side as a business. But, a lot of the information is discouraging. But, a good place to start.
1 of 1 people found the following review helpful.
An Excellent Practical How-To Guide...
By S. Fawcett
Gordon Bartlett's how-to book for setting up and operating a profitable tour business contains a wealth of practical information and has demystified the group tour business for me. I was always curious about how one would go about starting and operating a tour business and now I know, thanks to Gordon! His material is very well organized and walks you through the process, from initial idea to conducting the actual tour. His "15 Steps to Your First Tour" is a point-by-point how-to checklist for setting up and running a tour. The Illustrations contained in the Appendix are invaluable real-life samples of all of the working documents that will be needed at the various stages of a tour. This book has given me a complete understanding of everything involved in planning and operating group tours, to the point where I am seriously considering getting into the business. In my opinion, Gordon has created an excellent turnkey practical guide for anyone interested in getting into the tour business.
0 of 0 people found the following review helpful.
Excellent Resource and Easy Read
By Cindy M
Of all the similar books I've bought (while researching this as a business opportunity), I enjoyed this one the most and learned a lot. Written from a personal perspective, this is an easy read, and a great how-to resource. I've traveled with tour groups many times and there are lots of situations I can think of that make me NOT want to do this business, most dealing with difficult people who signed up for the trips, but made it miserable for others. Bartlett touches on those topics, and it sounds like he dealt well with the situations on his tours. I'm not sure how well I would do in the same situations, but it was nice to read about his adventures (experiences ; ) as a tour operator.
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