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Retail Operations (2nd Edition), by Angie Tang
Download PDF Retail Operations (2nd Edition), by Angie Tang
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This concise and reader-friendly book is for aspiring businessmen and women who desire to be successful. It talks about operational details and the day-to-day running of a shop or chain of stores. The 4-colour book includes pictures of store layouts, merchandise displays and promotional activities so that important points are depicted in a clearer manner.
- Sales Rank: #1012581 in Books
- Published on: 2012-12-20
- Original language: English
- Number of items: 1
- Dimensions: 9.35" h x .80" w x 6.02" l, 1.35 pounds
- Binding: Paperback
- 384 pages
About the Author
Angie Tang is a key speaker at numerous retail workshops organized by various shopping center management and retail companies. She also serves as an adjunct lecturer with the Retail Academy of Singapore, associate trainer with the Service Quality Centre, and as lead consultant-cum-trainer at the Retail Promotion Centre. Angie is also renowned trainer and speaker in the overseas retail industry including Malaysia and China. Ms. Tang has extensive consultancy experience especially in advising small-and-medium-sized retailers on strategic developments and operations. She is also a consultant-assessor of various nation-wide service quality programs such as CaseTrust. Angie is the co-author of the retail books, entitled Retail Operations Handbook: A Practical Guide For Small Retail Businesses published in 1999 and Retail Operations: How to Run Your Own Store published in 2004. She has received several awards in recognition for her excellent teaching, academic leadership and publication. Her awards include the Singapore Polytechnic’s “Excellence in Teaching Award” and the Singapore Polytechnic’s “Innovation and Creativity Award”.
Before joining the Polytechnic, Angie has many years of marketing, merchandising and operational experience in the retail industry. She graduated from the National University of Singapore with a Bachelor of Business Administration in 1987 and obtained her Masters of Business Administration in Retailing and Wholesaling (with Distinction) from the University of Stirling in 2000.
Sarah Lim is credited for managing the Retail Laboratory and for introducing effective hands-on training pedagogy at the Retail Laboratory. She was awarded the Singapore Polytechnic’s “Innovation and Creativity Award” for her contributions to the organization in 2002. Sarah is actively involved with the retail industry by providing training and consultancy services. She is a key trainer at various workshops and seminars for the management and staff of major retail corporations both locally and overseas. Sarah also serves as an associate trainer with the Service Quality Centre. In addition, she acts as an assessor for the CaseTrust Award. Sarah is the co-author of two retail books, entitled Retail Operations Handbook: A Practical Guide For Small Retail Businesses published in 1999 and Retail Operations: How to Run Your Own Store published in 2004.
Prior to joining the Singapore Polytechnic, Sarah had extensive experience working for renown international fashion and cosmetics brands; as well as overseeing the sales, marketing, training and operations of the retail outlets in Singapore. Sarah graduated from the National University of Singapore with a Bachelor of Arts in 1985, obtained a Diploma in Education from the Institute of Education in 1986 and went on to receive a Diploma in Management from Henley Management College, United Kingdom, in 2003.
Most helpful customer reviews
3 of 3 people found the following review helpful.
Retail Operations
By John Stanley
Angie Tang and Sarah Lim Prentice Hall ISBN-13: 978 981 06 793F 5
It is rare to see a retail book come out of Singapore, which is why this book caught my eye.
The authors are the Head of Retail Management (Angie) and Senior Lecturer and the School of Business, Singapore Polytechnic.
This book has been written with the student in mind. It is easy to understand and read and is the type of book you can dip in and out of. The 17 chapters cover all aspects of retailing from a student perspective. It covers the basic skill requirements exceptionally well, it doesn't matter if you're a student in Singapore, Birmingham, New York or Sydney.
The book as some great cartoon graphics to get the message across. I particularly like the " How to Deliver Good Customer Service" cartoons. If you consider yourself a long term experienced retailer this is a memory jogger book. If you are new to the industry it is a real gem.
John Stanley
0 of 0 people found the following review helpful.
Three Stars
By Willy Koh
so so
0 of 0 people found the following review helpful.
Four Stars
By Brent
Easy to read, fairly short chapters.
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